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“JOMO Travel: Embracing the Joy of Missing Out for a More Fu

June 13, 2025 | by Marco Santiago

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JOMO Travel: Embracing the Joy of Missing Out for a More Fulfilling Journey


JOMO Travel: Embracing the Joy of Missing Out for a More Fulfilling Journey

There’s a misty morning in the Slovenian lakes where silence moves like a velvet curtain, and the world outside—my world of unread emails, trending hashtags, and world-famous “must-sees”—softly disappears. I remember staring at my phone, thumb hovering over a blinking notification, before powering it off entirely and slipping it into the secret depths of my backpack. It was the first time I let myself truly wander. It was the first time I understood JOMO: the Joy of Missing Out.

“JOMO isn’t merely about avoiding the rush—it’s about savoring what’s right in front of you, and rediscovering the magic tucked between the lines of a map.”

Escaping the Tyranny of Must-See Lists

For years, I’d traveled as if the world was a checklist. Paris demanded the Louvre; Granada insisted on the Alhambra. I’d Instagrammed Machu Picchu from a spot preselected by the world’s influencers, and even planned toilet breaks around Vatican tour timings. But no matter how many sights I “collected,” I felt a growing emptiness, as though the journey was always just out of reach, behind a lens or an itinerary.

My epiphany came, not atop a world wonder, but in a nameless Polish café. The rain had trapped me for hours, leaving me with nothing but a notebook and the gentle buzz of locals living their unscripted lives. In that stillness, I began to relish missing out—the unapologetic luxury of sitting still, of seeing not what everyone had told me was vital, but what I found captivating.

JOMO as a Path to Authentic Discovery

Embracing JOMO travel is like shedding a heavy coat after winter: the burden of constant comparison and expectation falls away. You find yourself enchanted not by grand monuments, but by the rhythmic lapping of Venetian water against stone, the undisturbed play of light on alpine meadows, the unreadable smile of an old bookseller in Porto.

Travel transforms into a deeply personal mosaic—a journey shaped by
moments of wonder that mainstream guides could never script.

  • Unplanned afternoons become a canvas for spontaneous encounters: a pottery lesson from a Cypriot grandmother, an impromptu bike ride through Kyoto’s backstreets.
  • Missing the sunrise at Angkor Wat becomes a blessing, replaced by the quiet poetry of a monk’s chant echoing in an empty courtyard.
  • Dining without reviews reveals unsung local cooks serving memories, not just meals.

Letting Go Opens the Heart

The magic of JOMO travel is permission: permission to roam, linger, and surrender to serendipity. The pressure softens. Suddenly, there is space for joy, perspective, and meaningful connection. You lose the relentless pulse of what you’re supposed to do, and fall gently, gratefully, into the arms of what’s simply waiting for you.

In the Spanish Pyrenees, I let go of a full day of “must-dos” and picnicked by a river, trading centuries-old monuments for wild thyme in the air and laughter shared with shepherds. To this day, that memory glows brighter than any selfie at a world-famous site.

The Gift of JOMO

We are travelers in a world obsessed with more—more places, more memories, more proof that we were there. But sometimes, the greatest souvenirs are the ones never photographed, the days unshared, the delights stumbled upon in the absence of a plan.

By embracing the Joy of Missing Out, travel sheds its urgency and regains its soul. The journey becomes not a conquest, but a conversation, and you—free from the noise—become a participant, not just an observer, in the unfolding poetry of a place.

Unburdened by FOMO, you experience travel as it was meant to be: surprising, soulful, and deeply your own.

— Marco Santiago


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